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FeTower- JCRM System Group Edition

JCRM software is based on the member implementation experience of retail system integration in the past 15 years of Zhengda Innovation and the research on the commercial real estate membership system for many years, and established the actual system of “identifying all members, members are marketing”.

Through ten years of experience in shopping center system integration, CTI Commercial Real Estate Division proposed that the competition of shopping centers should be the competition of members in 2012, and the winner must be the better member system. The growth of mature shopping malls lies in the deep excavation of members, and the sales increment of shopping centers must come from loyal members. How to maintain the loyalty of members and trigger the willingness of members to repurchase is the core of the CRM system.

FeTower J-CRM Software Technology Architecture

Full lifecycle membership service experience

The JCRM system is a set of precision marketing software based on data analysis and serving different scenarios. In this system, consumers who touch any project in the channel become members, and divide the members into five different life cycle stages, giving members different service experiences at different stages.


The system is divided into the background, the middle station, the front desk, and supports the tens of millions of member databases.


Omni-channel intelligent big data integration, omni-channel integrated management

全面整合實(shí)體渠道、電子商務(wù)渠道和移動(dòng)電子商務(wù)渠道,

實(shí)現(xiàn)更優(yōu)化的品類管理與供應(yīng)鏈管理系統(tǒng)、成就更完善的企業(yè)運(yùn)營(yíng)數(shù)字化管理,

全面提升傳統(tǒng)零售業(yè)的盈利模式,

開(kāi)啟傳統(tǒng)企業(yè)的“互聯(lián)網(wǎng)+”新思維,

提高企業(yè)產(chǎn)品及服務(wù)價(jià)值,

拓展新型盈利模式!

全方位滿足消費(fèi)者購(gòu)物需求,打造智慧購(gòu)物的全新體驗(yàn)!

無(wú)縫地借助多種渠道與客戶親密互動(dòng),將消費(fèi)者及其行為數(shù)字化,實(shí)現(xiàn)企業(yè)與消費(fèi)者有效的互動(dòng),建立雙方有效鏈接體系,滿足消費(fèi)者任何時(shí)候、任何地點(diǎn)、任何設(shè)備、任何方式購(gòu)買的需求,提供給消費(fèi)者智慧購(gòu)物的全新購(gòu)買體驗(yàn)!

全方面獲取數(shù)據(jù),智慧分析,個(gè)性化精準(zhǔn)定向營(yíng)銷!

通過(guò)智能WIFI、感知技術(shù)、云端大數(shù)據(jù)、智能導(dǎo)購(gòu)、智慧廣告、客流統(tǒng)計(jì)、熱區(qū)分析,結(jié)合APP在線服務(wù)平臺(tái),多渠道獲取會(huì)員數(shù)據(jù)、銷售數(shù)據(jù),打造基于數(shù)據(jù)最全的大會(huì)員體系,提升會(huì)員價(jià)值,深度挖掘消費(fèi)者行為,全面分析和掌握消費(fèi)者的動(dòng)向,精準(zhǔn)定向營(yíng)銷。

Group Edition CRM System

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